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Blogging Best Practices Tips You May Have Missed

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1 tag should relate to a variety of key words and topics which you have posted about and no more than three tags should be assigned by you to a single post.  Be sure that the tags that you choose are not just repetitive of one another and varied as this can actually hurt your search engine optimization efforts. Link Internally and Externally When appropriate, such as internal links and external links throughout your article is a fantastic practice. Along with helping readers find exactly what theyre searching for and reviving some of your articles that is old , internal linking allows you to underline your own website's validity.  You can link to your web pages or to other blog posts.   Shorten Your Blog URL Site URLs are one of the very first items that search engines crawl because its touch point for the motors to inform what your webpage is about.  For this reason, its readable and also to prevent a mess of characters and numbers that provide no context to the reader or to search engines.

 

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Below is it shows where to put keywords in URLs and the best way to structure them.  Remember that your URL does not need to be a direct pick up of the page title.  Using shorter URLs is a practice that is blogging best because they are easier for search engines and readers to understand. With all these practices in your mind, you'll be on the right track to creating a better site strategy and producing high-quality content for your readers.

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From what Ive learned SEO gets you so far.  To achieve the top and stay there, an article has to be useful to the reader.  The biggest reason for this is since it aligns with Googles number one need to rank the finest, most useful content . Here are just six of the practices Ive used to assist my website posts ranking on top of Googles search results to aid you.  By the end of this post, youll have a easy playbook.    The fantastic Word Length If you Google Perfect word length for a blog post youll encounter this commonly used chart in the Serp IQ study: Many men and women use this chart to justify writing really very long posts. From my experience, a 200-word manual that is super-useful will outrank a manual of 2,000 words any day.  But my guideline would be to aim for 1,500 words.  And while I just said there's not any perfect length, I follow this principle because it forces me to think about all angles of the topic Im writing about.

Get Started With  Blogging Best Practices

  They scan.   So, if you want to keep people engaged with this particular essay, youve got to break down your writing into short paragraphs. They seem like function.  They frighten off people.  If you scare off people, they leave your website.  And if they leave your website, thats a sign to Google your post isnt very beneficial.  And if its not useful, you start to drop in rankings.  So, when you write, start looking for chances to split up your paragraphs into shorter chunks.

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The headline gets the response.  How do you fry an egg Use cooking spray.   Theres no reason.  The next headline generates interest.  You dont understand what will create an egg easier to unsubscribe if you don't continue reading. And if they remain on your own page more, thats an indicator to Google that youve got good content.  So, after youve written your post, go back and search for opportunities to create hooks.  Should you require help with your pins and headlines, one resource I turn to time and time again is that this free guide on How to Write Magnetic Headlines. The Big Benefit When You Use Steps and Lists Have you ever thought about why we enjoy lists It turns out our brains are wired for lists. A study conducted by Florida State University discovered that list-making eliminates the cognitive effects of unfulfilled objectives. Participants in the study were much more likely to reach goals when they generated lists than those who did not.

Advanced Blogging Best Practices

A Featured Snippet is an answer to a search outcome that Google chooses from an articleand most frequently its in the kind of a list.  From the example above, Google reveals lots of steps on how best to plan an occasion right within its own results.  The motive Featured Snippets are so valuable is that in the event the post is your one Google chooses to attribute, your click-through rate skyrockets. Ive seen firsthand how precious Featured Snippets have been for many of Wild Apricots posts, as theyve improved our ranks and our visitors.  If you want to get a Featured Snippet, theres some speculation on how Google picks them, but generally whenever I write a blog post, I attempt to include lists or steps as frequently as possible.   The Kinds of Images That Work Finest Take a look at these two pictures.  Which do you like better (Images from Big Stock Photo.com) Ill take a guess and say its the picture of the happy, smiling people. Its not only that the image of rocks isnt attractive, its that have been actually hardwired to like images of people improved.

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Since I started using images of people in my blog articles, Ive noticed they get shared a lot longer, which is just another factor Google considers in its rankings.  Its a small change which makes a big difference.    Your Articles Must be Evergreen Perhaps you have clicked on an article from a Google search result only to find the content obsolete When I come across outdated articles, I click the back button and try another outcome. Thats why if I need something to rank highly, I attempt to create whats called evergreen contentcontent that stays applicable during a lengthy period of time.  This implies I avoid writing about things that have time-based info or fads.   Ive put everything Ive learned into a simple playbook that covers how to compose and optimize articles for Googles search results that anyone can use, no matter the size of your organization. If youd like my full playbook on nonprofit SEO, you can watch my free webinar How to Boost Your Organization by Getting Lots and Lots of Traffic to Your Website.

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